Kansas City Subway restaurants raises $30K for diabetes association
KANSAS CITY SUBWAY® RESTAURANTS RAISE THOUSANDS FOR AMERICAN DIABETES ASSOCIATION
Local Subway® restaurant patrons donate money for diabetes research.
Kansas City, KS, December 12, 2012 –Kansas City SUBWAY® restaurants have raised $30,610.59 during their Stop Diabetes Pin-Up Campaign. The money will be donated to the Kansas City chapter of the American Diabetes Association (ADA). The campaign, which began October 1, 2012, asked customers to donate the loose change or round up their total to the next dollar amount when using a card to pay with to the campaign. Customers had the option to sign their name on a pin-up card that was displayed in the restaurant.
“We are very fortunate to have the opportunity to work with ADA on this campaign. Every year we are amazed at how fast the change from our customers orders add up,” says John Geither, Board Chair for Kansas City SUBWAY® restaurants. “Our community really stepped up to the challenge this year with a 22% increase of donations over 2011. We are very thankful for the patrons’ donations!”
A $30,610.59 check will be presented to the ADA on June 8th, 2013 at ADA’s Driven To A Cure Gala. The media is invited to attend the check presentation.
“We would like to express our deepest gratitude to MOKAN Franchise Development, LLC the Subway franchisees and store level teams in the Greater Kansas City Area,” said Greg Elfers, Chief Field Development Officer of the American Diabetes Association. “The Association thanks Subway for their dedication to our mission and salutes them for offering healthier meal options for people with diabetes. Having their support in the Kansas City community will help bring much needed awareness to our cause and provide funding to local programs.”
Kansas City SUBWAY® restaurants released a Diabetes Friendlier Menu on December 28, 2009. The menu ensures a variety of options for those customers with diabetes.
Today, there are nearly 26 million Americans – including 320,000 in the Kansas City metro-area who have diabetes. While an estimated 18.8 million have been diagnosed, unfortunately, 7 million people are unaware that they have the disease.
The SUBWAY® chain is famous for its made-to-order footlong and 6-inch submarine sandwiches. Sandwiches are served on Italian, wheat and a variety of seasoned breads that are baked fresh daily in each restaurant. Hot toasted and cold subs are available with an assortment of meats, cheeses, vegetables and condiments, all added per customer request. The SUBWAY® chain’s “Under 6” menu features sub sandwiches with 6 grams of fat or less, while exclusively prepared gourmet-inspired sauces can be used to complement any sandwich on the menu.
Headquartered in Milford, Connecticut, and with regional offices in Amsterdam, Beirut, Brisbane, Miami and Singapore, the SUBWAY® chain was co-founded by Fred DeLuca and Dr. Peter Buck in 1965. Their partnership, which continues today, marked the beginning of a remarkable journey – one that has made it possible for thousands of individuals to build and succeed in their own business.
In the 2010 Zagat® Fast Food Survey, the SUBWAY® brand was ranked “number one” by consumers in the “Most Popular,” “Top Service” and “Healthy Options” categories for food brands with 5,000 or more locations.
For more information about the SUBWAY® chain, visit www.subway.com. Find us on Facebook: Facebook.com/subway. Follow us on Twitter: twitter.com/subway. SUBWAY® is a registered trademark of Doctor’s Associates, Inc.
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