Love Letters from Kansas launches mobile text messaging campaign
Maggie Spain The Bawmann Group 303.320.7790 firstname.lastname@example.org
Catholic Charities, Inc., Diocese of Wichita
316.264.8344, ext. 1260 email@example.com
WICHITA, Kan. – December 5, 2012 – Have a question about relationships? Now you can get an answer right to your phone. Love Letters from Kansas, a statewide public awareness campaign sponsored by Catholic Charities of Kansas, announced today that it has launched a new mobile text messaging campaign. This campaign will enhance Love Letters from Kansas’ efforts to strengthen healthy romantic relationships and marriages in the state.
By texting LOVE to 72727 Kansans can enter the campaign’s mobile database. Participants will then receive monthly tips on healthy relationships and information on free relationship education and marriage enrichment workshops taking place statewide. Throughout the year, Catholic Charities of Kansas will offer participants in the mobile campaign free date night packages and other incentives to help build healthy relationships. Opting into this campaign is free and optional. Participants can remove themselves from the database at any time.
“We recognize that our society runs on cell phones today,” said Cynthia Colbert, executive director, Catholic Charities, Diocese of Wichita. “This mobile text messaging campaign provides Catholic Charities of Kansas with a unique opportunity to directly communicate the value of healthy relationships for individuals, couples and families. We plan to proactively send brief messages and also respond to individuals who have questions about how they can improve their relationships.”
In October 2011, Catholic Charities of Kansas received a $1.4 million grant from the U.S. Department of Health and Human Services, Administration for Children and Families, Office of Family Assistance to provide free relationship education workshops and services to meet family needs throughout Kansas. Catholic Charities of Kansas offers relationship education workshops and services through its research based Marriage for Keeps program. These workshops are open to married couples, engaged couples, dating couples and single adults in Dodge City, Garden City, Great Bend, Wichita, Pittsburg, Salina, Manhattan, Junction City, Ft. Riley, Topeka, Lawrence and Kansas City. Spanish speaking workshops are offered in Dodge City, Garden City, Wichita, Salina, Topeka, Lawrence and Kansas City. Since 2007, more than 3,000 Kansans have participated in the Marriage for Keeps program.
This new federal grant also includes the development of a statewide public awareness campaign, Love Letters from Kansas. The campaign features a website, www.KansasLoveLetters.com, which is an all-encompassing resource on relationships for individuals and couples, as well as statewide advertising, media and community outreach and social media initiatives.
To learn more about local relationship education and marriage enrichment workshops or the Love Letters from Kansas campaign, please visit www.KansasLoveLetters.com.
About Catholic Charities of Kansas and the Love Letters from Kansas campaign: In October 2011, Catholic Charities of Kansas received a $1.4 million grant from the U.S. Department of Health and Human Services, Administration for Children and Families, Office of Family Assistance to provide free relationship education workshops and services to meet family needs throughout Kansas. This grant expands current Catholic Charities of Kansas Marriage for Keeps workshops and services offered in Dodge City, Garden City, Great Bend, Wichita, Pittsburg, Salina, Manhattan, Junction City, Ft. Riley, Topeka, Lawrence and Kansas City. These workshops and services include relationship (Within My Reach) and marital (Within Our Reach) education, assistance with accessing community services, employment and career development and parenting classes. Spanish-speaking workshops are also available. The Love Letters from Kansas public awareness campaign educates Kansans on the value of marriage and relationship stability for communities across the state as well as encourages enrollment in local relationship education workshops offered by Catholic Charities of Kansas. For more information, visit www.KansasLoveLetters.com.
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