Shawnee Mission Ford presents ‘Go Further with Ford Night’
Contact: Clay Perkins (Shawnee Mission Ford) Phone: (913) 631-0000 Email: firstname.lastname@example.org
For Immediate Release:
Shawnee Mission Ford Presents ‘Go Further with Ford Night’ Combining Fusion, Fundraising and American Idol
• Shawnee Mission Ford presents “Go Further with Ford Night” from 4:00PM until 8:00PM on Thursday, Nov. 15 – a free fundraising event that will benefit a scholarship fund at Johnson County Community College, engaging consumers in the final “Random Acts of Fusion” adventure and offering them a chance to see the all-new 2013 Ford Fusion in person
• While at Shawnee Mission Ford, consumers will have an opportunity to test their judging skills with American Idol® and compete to win a unique VIP experience during the show’s 12th season
• Random Acts of Fusion is a unique transmedia marketing program that already has introduced Fusion to millions of fans by playing out a story arc through multimedia platforms
Thursday, November 15, 2012 from 4:00PM - 8:00PM at Shawnee Mission Ford
Shawnee Mission Ford presents “Go Further with Ford Night” on Thursday, Nov. 15 – a free fundraising event that will benefit a scholarship fund at Johnson County Community College, engaging consumers in the final “Random Acts of Fusion” adventure and offering them a chance to see the all-new 2013 Ford Fusion in person.
Go Further with Ford Night is the fun finale to Random Acts of Fusion, the unique transmedia program hosted by Ryan Seacrest that has generated more than 12 million consumer engagements with the Ford Fusion by playing out a story arc through multimedia platforms.
“We all want to be part of something bigger, and Go Further with Ford Night is our way of offering consumers the chance to give back to our community, have a lot of fun, enjoy the final random act – which will test their judging skills to win a unique VIP American Idol experience – and meet the all-new Ford Fusion in person,” said Brad Shull, Shawnee Mission Ford.
For each person who attends Go Further with Ford Night on Thursday, Nov. 15, Shawnee Mission Ford will donate $10 – up to a total of $500 – to a scholarship fund at Johnson County Community College.
While at the dealership, consumers will have a unique opportunity to compete to win a special VIP experience with American Idol®. A computer with a webcam will be set up in the dealership to allow consumers to view a special message from Seacrest and test their judging skills on camera, in true American Idol style. American Idol premieres in January 2013 on FOX.
Entries will be sent back to Ford’s program headquarters, where a team of experts will evaluate and select one winner to receive an all-expenses-paid trip for two to Hollywood and a unique VIP experience with American Idol.
Consumers 18 years and older who are interested in participating in Go Further with Ford Night may preregister for the event at www.RandomActsofFusion.com and be entered for a chance to win tickets to a live taping of American Idol. Additionally, registrants at dealerships on Thursday, Nov. 15 will be entered into a prize drawing to win an all-new 2013 Ford Fusion. No purchase is necessary and other restrictions apply. See full official rules online for details.
For more information, please contact the dealership at (913) 631-0000.
Shawnee Mission Ford 11501 West Shawnee Mission Parkway Shawnee, Kansas 66203 (913) 631-0000 www.shawneemissionford.com Facebook link: http://www.facebook.com/pages/Shawnee-Mission-Ford/217676064925764 Site to Pre-Register for event: http://www.gofurtherwithfordnight2.com/Registration.php?ID=03765fdf-1d86-4fee-8d68-aaba97579460&dn=U2hhd25lZSBNaXNzaW9uIEZvcmQsIEluYw==
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