State Farm KU/MU Border Showdown Throwdown

STATE FARM® KU/MU Border Showdown Throwdown

KU/MU Students to Face Off in Xbox Competition!

Lawrence, Kan., Nov. 11-13, 2009 - State Farm® will serve as the official game sponsor for the upcoming Kansas University versus Missouri University football game on Saturday, Nov. 28 at Arrowhead Stadium in Kansas City.

To build momentum into the big game, this sponsorship includes a three-day pre-game Xbox KU/MU Border Showdown Throwdown competition from 3:00 p.m. – 11:00 p.m. each day, Nov. 11 – 13. This head-to-head virtual face-off will consist of college students in Columbia, Mo., and Lawrence, Kan., competing via Xbox (using EA’s NCAA 2010 Football). The KU meeting place will be:

Wayne and Larry’s Sports Bar & Grill
933 Iowa
Lawrence, KS 66044

The KU/MU Border Showdown is the second oldest rivalry in college sports. This sponsorship presents local State Farm agents with an opportunity to support the universities and their football programs.

About State Farm
State Farm® insures more cars than any other insurer in North America and is the leading U.S. home insurer. State Farm's 17,000 agents and 68,000 employees serve over 74 million auto, fire, life and health policies in the United States and Canada, and more than 1.8 million bank accounts. State Farm Mutual Automobile Insurance Company is the parent of the State Farm family of companies. State Farm is ranked No. 31 on the Fortune 500 list of largest companies. For more information, please visit statefarm.com® or in Canada statefarm.ca®.